This September, Covent Garden launches BIG BEAUTY, a bold, ten-day celebration of beauty and wellness from the world’s most loved brands.
BIG BEAUTY will transform Covent Garden and its iconic Piazza and beauty boutiques into a vibrant, interactive showcase.
The celebration will bring together established names, pioneering brands, and emerging innovators across the industry – all in the heart of London.
From interactive in-store activations and live masterclasses to exclusive product previews and first-look treatments, BIG BEAUTY offers visitors a rare opportunity to engage with some of the most prestigious and pioneering names in the industry such as Charlotte Tilbury, Chanel, The Ordinary, NARS, Creed, Glossier, Jo Malone, Lush, Rituals, MAC, Elemis, Tom Ford and Boots.
The timings for each day of the event are yet to be confirmed.
When: 4th to 14th September 2025
Where: Covent Garden
Liked this post? Follow this blog to get more.