Skin Rocks Turns Up the Volume in Soho for the Launch of The Strong Acid
Skincare brand Skin Rocks is bringing acid toners into the spotlight with a one-day-only Soho pop-up to celebrate the launch of its latest product, The Strong Acid.
The immersive event promises an afternoon of skincare education, vinyl soundtracks and exclusive shopping offers, all centred around what the brand calls “setting the record straight” on acid toning.
The pop-up is designed to demystify acid toners and help visitors better understand how exfoliating acids work within a skincare routine. Guests will be able to speak directly with the Skin Rocks team for personalised recommendations, whether they are completely new to acid toners or already seasoned users looking to level up their routine.
At the heart of the event is the launch of The Strong Acid, the newest addition to the brand’s growing collection of treatment-led skincare. Known for its straightforward approach to beauty education, Skin Rocks aims to cut through confusion around acids and help customers find the right formula for their skin type and concerns.
Beyond skincare consultations, the Soho space will feature a relaxed social atmosphere with drinks and snacks served from the Skin Rocks bar, while a soundtrack curated from Caroline Hirons’ favourite albums will play on vinyl throughout the day.
Visitors shopping at the event will also have access to exclusive offers available only during the pop-up.
Event Details
- Date: Tuesday 12th May
- Time: 12pm–6pm
- Location: Third Man Records, Soho
The event is free to attend and open to the public.

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