Street Origins Brings Fragrance Creators Together for London Creators Football Match
Street Origins brings together the worlds of fragrance, content creation and football at The Hive London stadium to mark its UK launch.
The event brings around 30 popular fragrance content creators together for a competitive showdown between Origins FC and the Street Icons. With some of the biggest names from the online fragrance community taking to the pitch, the match combines creator culture with a full day of football and fragrance.
Street Icons is captained by fragrance creator @tjtalksscents, with the teams battling it out in a high-scoring match that ends 10-8 in favour of Street Icons.
The event also marks a major moment for Street Origins, the new sub-brand positioned as the “little brother” of French Avenue, the fragrance house under Fragrance World.
Following the football, the fragrance theme continues at the VIP afterparty with Drinks by French Avenue. Guests can explore a menu of customised drinks and mocktails inspired by fragrances from the Street Origins and French Avenue collections.
Hawaii Ting and Hawaii Beau bring a fresh, summery feel with mojito-inspired drinks, while Love Daze Santorini takes inspiration from a cool coastal and marine profile. Drenched in London is also featured as part of the experience.
By bringing together fragrance creators, football and social media culture, the Street Origins Creators Football Match gives the fragrance community a very different way to connect both on and off the pitch.
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