Growth Studio has launched Breakout Wellness UK, a new eight-week accelerator designed to support the next generation of ambitious UK wellness brands as they move towards retail, investment and long-term growth. The inaugural programme brings together 10 founder-led wellness brands spanning categories including supplements and…
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Givenchy Beauty Launches new L’Interdit Elixir and celebrates with a Fragrance Pop-Up at Westfield Stratford
Givenchy Beauty is introducing its latest fragrance, L’Interdit Elixir, the most intense expression yet of the iconic L’Interdit fragrance collection. Described by Givenchy as a precious talisman infused with power, L’Interdit Elixir takes the signature white floral character of the original L’Interdit and gives it…
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Penhaligon’s The Who’s Who of London: An Immersive Exhibition Celebrating 10 Years of Portraits
Penhaligon’s is bringing its Portraits fragrance universe to life with The Who’s Who of London, an immersive exhibition celebrating 10 years of the iconic collection. The exhibition invites visitors into the eccentric world behind Portraits, the fragrance collection known for its fictional characters, elaborate stories…
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What’s On in London: Over 150 of the Best Pop-Ups, Events and Freebies on 21 -27 September 2026
Whether you’re looking for a new pop-up to visit, a fun event to add to your diary or a freebie you won’t want to miss, we’ve rounded up 160 of some of the best things happening in London this week. Keep checking back, as we’ll…
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Maison Crivelli Tobacco Carnaval: A New Olfactory Mystery
Maison Crivelli has unveiled Tobacco Carnaval, the latest addition to its Olfactory Mysteries collection. Created in collaboration with perfumer Quentin Bisch, the new Extrait de Parfum explores tobacco through the atmosphere of a late-night party, where music, rum and warm amber notes become part of…
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HEYDUDE Responds to Britain’s New Commute with the Comfort Class Lounge
Britain’s commute is changing. With hybrid working now an established part of everyday life, the traditional journey between home and the office has evolved into something more flexible, with work, exercise, social plans and personal commitments often taking place within the same day. According to…
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Byredo Future Memories: The New Fragrance Arrives in London
Byredo has launched Future Memories, a new fragrance built around the idea of the present becoming a memory. Described as an ambery green musky scent, Future Memories is centred on a modern, textured vanilla, moving between freshness and warmth, light and depth. The fragrance opens…
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Jose Cuervo Is Giving Away 10,000 Free Sparkling Margaritas at This Soho Pop-Up
Jose Cuervo opens The Inconvenience Store in Soho, swapping everyday frustrations like tube delays, traffic jams and dodgy Wi-Fi for a free ready-to-drink Sparkling Margarita. Created to celebrate the launch of Jose Cuervo’s new Sparkling Margarita cans, the temporary corner shop turns the idea of…
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Raye The Store Returns to Kensington With Over 100 Innovative Brands This September
Raye The Store is back in Kensington with another carefully curated showcase bringing together some of the most exciting emerging brands across food, drink, wellness, beauty, home and pets. Known for creating discovery spaces for conscious consumers, Raye The Store offers shoppers the chance to…