McDonald’s brings a full 360 immersive multi-sensory burger experience that plays on sight, sound, touch, smell and taste to showcase their improved core beef burger range with new buns, patties, onions, cheese and lettuce. As McDonald’s celebrates its 50th anniversary this year, the beloved fan favourites Big Mac®, Quarter Pounder™ with Cheese and its classic Cheeseburger variations including double and triple, will all be receiving a makeover: new soft, brioche-style toasted…