London’s experiential retail scene continues to evolve and this spring, raye the store is making a highly anticipated return to Covent Garden with its 14th retail residency. Blending conscious shopping, immersive design and community-led discovery, the travelling concept lands in Seven Dials with its most ambitious showcase to date. Running from 12 March to 5 April 2026, the pop-up will take over 57–59 Monmouth Street, London WC2H 9DG, placing it firmly within one of…
What to Buy Now
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Summer Fridays Launches Jet Lag Collection and Lip Butter Balm Hot Cocoa with London Newsstand Pop-Up
Skincare and cosmetics brand Summer Fridays is celebrating the Jet Lag Collection and Lip Butter Balm Hot Cocoa with a London Newsstand-inspired pop-up offering complimentary hot cocoa and free Jet Lag Mask deluxe samples. The US-based brand is renowned for its tinted and buttery awarding-winning lip…
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Glow Recipe and Cult Beauty Launch ‘The Glow Library’ pop-up
Korean skincare brand Glow Recipe has partnered with Cult Beauty to open a fruity pop-up in order to celebrate its latest launches, the Blackberry Retinol Serum as well as its 2024 holiday collection. ‘The Glow Library’ pop-up will allow guests to explore the range and will also offer personalised 1-1…
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e.l.f. SKIN hosts ‘Skin Sin To Salvation’ Pop-Up
Professional makeup and skincare brand e.l.f. will open a one-day pop-up in Shoreditch to try and educate customers on how to look after your skin. Skin sins happen, but that doesn’t mean we don’t deserve salvation. Step into the light and see if e.l.f. can bring each…
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Naturium Launches ‘Glow Getter’ Body Oil and Body Butter with Pop-up and Free Smoothies
Naturium celebrates the launch of ‘Glow Getter’ Body Oil and Body Butter, now available at SPACE NK, with a smoothie truck and samples this weekend. Visitors can enjoy complimentary ‘Glow all Out’ smoothies from Naturium x Space NK and receive a free mini gift while…
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John Lewis launches Christmas collection in shops nationwide with just 91 sleeps until the big day
Today, 25 September 2024, John Lewis opens its Christmas shop in 35 stores, with trees, baubles, gifting and wreaths all available for organised festive shoppers to start planning and buying now. Lisa Cherry, Head of Christmas at John Lewis, says: “We know our customers come…
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Sample The New Prada Paradoxe Virtual Flower Fragrance at Outernet this weekend
Prada celebrates the launch of its new Paradoxe Virtual Flower Fragrance with a pop-up at Outernet to immersive visitors in the world of Prada Paradoxe. Guests can try out the interactive mirror experience to snap a selfie on the big screen then claim a complimentary…
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NYX Cosmetics partners with Chef Gordon and Holly Ramsay to launch Buttermelt Blush and cake with House Party in London
L’Oréal-owned make-up brand NYX Professional Makeup partners with world famous chef Gordon Ramsay and his daughter, beauty and lifestyle creator, Holly Ramsay to create an exclusive cake recipe to bring their latest product launch, Buttermelt Blush, to life, released in May 2024. They are…
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adidas x OFFICE Present Café Taekwondo
Sip, style and socialise at the adidas Taekwondo café, with complimentary cakes, iced drinks and more. At this exclusive café takeover, you will have the chance to try the latest Taekwondo shoe by adidas and win prizes from OFFICE. Bring your friends, put…