London is about to get a little more dreamy. House of Dreamers will make its highly anticipated UK debut at Immerse LDN at Excel Waterfront, bringing one of Europe’s most successful immersive exhibitions to the capital. Having already captivated more than two million visitors across Milan, Madrid, Rome and Paris, the interactive experience arrives in London with 16 larger-than-life installations designed to celebrate imagination, positivity and the power of dreaming…
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London’s Most Unusual Bar Is Opening in Covent Garden — And the Oysters Aren’t on the Menu
Londoners are about to experience one of the capital’s most unexpected pop-ups: an oyster bar where the oysters are working behind the scenes instead of being served on plates. Pet food company Purina is bringing a live oyster filtration experience to Covent Garden later this…
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Sunsets, Skylines & Serenity: Yoga Returns to Up at The O2
Londoners looking to elevate their wellness routine this spring are being offered the chance to do yoga in one of the capital’s most spectacular locations, as Up at The O2 launches its new Sunset Yoga Climb experience this May. Combining mindfulness, movement and panoramic city…
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Nesquik Opens All-Pink Cereal Café in London to Launch New Strawberry Breakfast Cereal
Breakfast is getting a bold pink makeover this May as Nesquik launches an immersive pop-up café in central London to celebrate the arrival of its new Strawberry Flavour Breakfast Cereal. For two days only, the brand is transforming Monmouth Street in Covent Garden into the…
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Clarins Launches The Radiance Studio Pop-Up to Celebrate Double Serum Foundation Across the UK
Radiance has always been at the heart of Clarins. Now, the French beauty house enters a new chapter in complexion with the launch of Double Serum Foundation, and to mark the moment, it is taking glow on tour. The Radiance Studio, an immersive pop-up activation, will…
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Summer Fridays Launches Jet Lag Collection and Lip Butter Balm Hot Cocoa with London Newsstand Pop-Up
Skincare and cosmetics brand Summer Fridays is celebrating the Jet Lag Collection and Lip Butter Balm Hot Cocoa with a London Newsstand-inspired pop-up offering complimentary hot cocoa and free Jet Lag Mask deluxe samples. The US-based brand is renowned for its tinted and buttery awarding-winning lip…
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Chocolate Unwrapped brings a multi-sensory chocolate experience to Soho
Chocolate Unwrapped is an indulgent, multi-sensory journey of chocolate in all its forms. Open for one day only, treat your senses to a selection of exclusive chocolate creations from top pastry chefs, bakers, chocolatiers and chocolate makers on Saturday 19 October. Ticket holders will explore all…
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Rhode skin by Hailey Rhode Bieber opens first UK pop-up
Rhode skin by Hailey Rhode Bieber is bringing the world of rhode to consumers with their first London pop-up. Visitors can experience their complete collection of glazed skincare essentials developed by Hailey, including the new line of tinted Peptide Lip Treatments and six Pocket Blushes. Customers will…
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Snapchat opens ‘Snap Street’ immersive shopping experience Pop-Up
Snapchat brings the iconic British high street to life though and immersive beauty and fashion pop-up featuring special experiences curated by some of the UK’s most iconic brands, such as Cosmopolitan UK, Boots, ALO and Depop. Snap Street will will look like an actual indoor ‘high-street’…