Windle Lab has launched as UK’s newest haircare brand, and it has a secret ingredient unique to it – its founder Paul Windle. He uses cutting-edge science, 35 years of expertise in the field, and a pure results-driven methodology to develop handcrafted, stylist-tested, high performing haircare and styling products that the industry will be keeping a very keen eye on.
The newest addition to Windle Lab’s impressive portfolio is the Windle Lab Purple Tea Shampoo and Windle Lab Purple Tea Conditioner, formulated using Vitamin E-rich Olfeira and Abyssinica Oils along with Purple Tea. The ingredients are packed with omega fatty acids that feed the scalp and hair follicles for healthier skin and stronger hair, and the high levels of anthocyanin in Purple Tea makes these products a rich source of antioxidants that protect hair from damage.
Paul Windle is no stranger to the field of haircare. In fact, as one of London’s most sought-after hairdressers, he has built his career (and his award-winning salon) around deep-rooted industry knowledge and insight into the production process, extensive market experience, and strong scientific aptitude in the chemistry of hair. Now, he introduces Windle Lab, delivering high performing haircare and styling products to the consumers he has spent his career tending to.
To understand the brand is to understand Paul Windle himself. He says, “After being a hairdresser at the top of my industry for over 35 years and working with numerous product lines, I realised that the only way to make a great product is to make it yourself”. His meticulous approach to the details of every step of the production journey means that no stone goes unturned in the search for the best – whether that’s sourcing ingredients, formulating recipes, or indeed bottling and distributing the products.
The award-winning Windle London Salon is now home to 21 hair care experts with over 200 years of collective experience. Here the stylists work closely with Windle Lab’s in-house chemist, to test new formulations from Windle Lab’s own Laboratory on real clients to ensure the products meet the needs of their customers and Windle Lab’s exceptional standards before hitting the shelves of the London salon.
A single conversation with the team makes it clear that Windle Lab is not just a product line. It’s a personal tribute to celebrate the ‘real you’ through this truly empowering hair collection that actually works for consmers. The combination of haircare that penetrates strand follicles and cleanses and nourishes the scalp, along with the outstanding styling selection that complements it, allows customers to bring Windle Lab’s in-salon styling experience to the comfort of their own home.
You can find out more about Windle Lab here, where you can also read more about its story, and indeed book yourself in for an appointment at the award-winning salon in London’s Covent Garden at 41-45 Short's Gardens, WC2H 9AP.
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