Skinny Tan Teams Up with Melanoma UK to Encourage Tanning Fans to ‘Fake It, Don’t Bake It’

Skinny Tan has partnered with skin care charity Melanoma UK to tackle the surge in skin cancer in recent years, by raising awareness of the risks of sun exposure and sunbeds, and providing alternative solutions through Skinny Tan’s ever-popular self-tanners and brand new ‘Fake It, Don’t Bake It’ bundle.

Alongside brand ambassador Liberty Poole, the ‘Fake It, Don’t Bake It’ campaign strives to drive a change in behaviour that keeps sunshine lovers safe, and stops the increase in Melanoma cases dramatically in its tracks. The last decade has seen rates increase by a third, now making it the 5th most common cancer in the UK – and up to 86% of cases are preventable. What’s more, ultraviolet radiation is responsible for up to 80% of facial ageing, including wrinkling, dryness, sagging, and pigmentation.

The consumer favourite tanning brand is seeking to shine light onto the dangers, and offer a substitute to damaging UV rays to maintain the perfect natural-looking, long-lasting glow throughout the summer. The new self-tanning set of Skinny Tan’s most popular products provides customers with an easy bundle that’s suitcase-ready, while also donating £1 from every purchase to Melanoma UK.

The bundle features the Protect & Glow combining SPF 50 with a gradual tan, the radiance-boosting Coconut Water Bronzing Mist, the Tan & Tone Oil for optimal tan maintenance, and the Dry Mist Finishing Spray to remove any stickiness to leave you with a fresh, even glow. The ‘Fake It, Don’t Bake It’ bundle is also exceptional value, retailing at £39.99 with its value at £79.97. It’s really a no-brainer for this summer.


Baking in the harsh sunshine is no longer the way when it comes to gaining the perfect glow – whether it’s a staycation or a tropical destination, Skinny Tan’s Summer Tanning Kit is a suitcase must-have. If you want to find out more about the products, the partnership with Melanoma UK, and Liberty Poole’s own experiences, you can find Skinny Tan’s blog post here.




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