Nohrlund Shakes Up UK’s Ready-to-drink Category with Premium Organic Cocktails

Danish cocktail brand Nohrlund has reinterpreted the classic ready-to-drink scene, with a range of premium, organic cocktails that move past the canned cocktail offering, and shake up how the UK sees the classic premixed beverage.

Ready to smash the current image of premixed drinks, often of cans of cheap or weak-tasting liquid full of unnecessary additives and artificial flavours, Nohrlund was created by two bartenders with a vision. They wanted to simplify the art of mixology and elevate the cocktail experience for everyone, regardless of time, place and bartending skills – offering ease and timeless enjoyment with an elevated look and feel.

The Nohrlund range is 100% organic and is created using only the finest quality, fresh ingredients which are hand selected and lovingly prepared. The award-winning range has been created using only the finest quality ingredients, avoiding the unnecessary additives and artificial flavours that saturate the ready-to-drink shelves currently in UK stores.

Nohrlund has taken on the challenge of reinterpreting some of the most iconic classic cocktail combinations in a way that combines the ease of a pre-mixed cocktail with the taste that only a true cocktail connoisseur appreciates. Recognising that even the most famous cocktails have as many variations as there are bartenders, Nohrlund offers their own unique take on these classics, covering all flavours from sweet and refreshing to intense and complex.

The Nohrlund range of pre-mixed organic cocktails includes a Passion Martini, Mojito, Espresso Martini, Bramble, Raspberry & Peach Collins, and Gin & Mango Smash.

Nohrlund believes that every single cocktail should be savoured and shared with others. They believe that their cocktails have the power to make an occasion worth remembering, which is why they are perfect for big lively festivals or small intimate gatherings. Already, Nohrlund has been available at Live Nation festivals and venues across the nation, including The Great Escape, Download, Isle of Wight, Camp Bestival, Boomdown, and all Academy Music Group venues.

Nohrlund’s hugely popular pre-mixed organic cocktails have won several awards already including wins at the San Francisco World Spirits Competition, and their crowning as ‘Organic RTD Producer of The Year’ at the International Spirits Competition in Hong Kong.

 

Nohrlund’s pre-mixed organic cocktails are available to buy in bottles nationwide across the UK at retailers including Sainsbury’s and Amazon for an RRP of £2.60 and Abel & Cole for an RRP of £2.85 for 180ml; and in 20l kegs for larger events and venues.

 

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